One marketing system from pre-launch to possession — project website, Meta & Google ads, AI films and WhatsApp follow-up — matched to where your project is, and measured in site visits and bookings.
What does a marketing agency do for a builder? It fills your site-visit calendar and keeps it full from pre-launch to possession. We run the project website, Meta and Google ads, AI films and WhatsApp follow-up — matched to your project's phase, and accountable for site visits and bookings.
A project isn't one campaign — it's four. The buyer who joins a waitlist at T-12 months is not the buyer comparing possession dates in month 14. That's why this page is organised around the phase playbook, not a services menu — though the services builders actually buy are below too.
You've likely seen at least one of these on your last project. None of them is a budget problem — all three are system problems.
Your launch creatives pulled ₹700 site visits in month 1. By month 4 the same ads cost ₹1,400 — the audience has seen them all, and nobody is making new ones. Cost per site visit climbs while everyone blames the market.
CPs are excellent closers and expensive lead sources. When they bring 80% of your bookings, they effectively set your margins. The fix isn't dropping them — it's owning enough of your own site-visit flow that they stop being the only tap.
Phase one sold itself. Now the launch agency has moved on, the ads haven't changed since the hoarding went up, and the unsold inventory pays interest every month it sits. Sustenance needs its own campaign — most projects never get one.
Most agencies run the launch plan for 18 months. The market moves on; the plan should too. Here's what we run in each phase — and what each phase is measured in.
Each one runs standalone or inside a phase plan — and every one of them reports cost per site visit, not clicks.
RERA-ready project sites with brochure capture and visit booking — live before the hoarding goes up.
Explore →Housing-compliant launch funnels priced per site visit, not per click. ~20 variants from day one.
Explore →Buyers searching “ready to move” have a cheque ready. We make sure they find your tower first.
Explore →Walkthrough films from your renders, before the sample flat exists. Nobody else in India runs this in-house.
Explore →The full T-3 to M+3 sprint: funnel, tracking, creatives and CP coordination on one calendar.
Explore →Brochure delivery, visit reminders and follow-up on the channel where Indian buyers actually reply.
Explore →No awards on this page. Just campaign numbers, with context and timeframes.
A developer-broker selling its own projects and resale stock — rebuilt end to end: custom property portal, owner-managed listings, unified lead capture into one pipeline.
“The AI films stopped the scroll. We pre-sold 40% of phase one before the sample flat was ready.”
You should be able to sanity-check a marketing budget without sitting through a pitch. These do that.
Enter your project's GDV and stage; get a ₹ budget split by phase and channel — pre-launch through possession.
Open the calculator →Work backwards from bookings: how many site visits you need, and what each should cost in your city.
Open the calculator →The exact T-18 to M+3 checklist we run for launches — channel by channel, week by week. Take it.
Download →A 30-minute call about your project — micro-market, inventory, stage — then a written phase plan: channels, ₹ budgets per phase, creative direction and the site-visit numbers we'd commit to. Free, and yours to keep either way.
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